As the mattress industry looks toward 2026, it’s clear that consumer expectations are shifting faster than ever. From wellness-driven materials to lifestyle partnerships and modular sleep solutions, today’s shoppers are redefining what comfort means. For retailers, staying ahead means watching the trends and aligning with manufacturers who are shaping them.
At Therapedic International, our licensees around the world share firsthand insights into what’s next for the global sleep market. Here are four key trends to watch, and how they’re taking shape across our network.
1. Restorative Wellness: Comfort That Works Harder
Wellness has evolved from a buzzword to a buying driver. Consumers no longer view their mattress as a product, but as part of their overall health routine. From ergonomic support to responsive materials, shoppers are gravitating toward designs that promote recovery and rejuvenation.
Therapedic’s Agility® collection exemplifies this shift. Built for responsive performance, it combines pocketed coils and premium foams that contour to the body while maintaining airflow and support. With a sleep surface that adapts to movement and promotes circulation, this collection exemplifies rest and recovery.
As Matthew Hollis, Managing Director at Mattress Resources Australia, explains:
“Consumers are prioritizing eco-friendly materials, responsible manufacturing, and mattresses that promote a cooler, more comfortable night’s sleep. Retailers who highlight wellness stories and breathable technologies will be well-positioned to meet these evolving customer expectations.”
For retailers, positioning wellness as a value proposition, not just a feature, creates differentiation in a crowded field. Highlighting how a mattress contributes to daily restoration directly connects to the consumer’s larger health journey.
2. Customizable Design: Personalization Becomes the Norm
Shoppers expect options, and in 2026, customization will define how they shop for sleep. From adjustable bases to split-head configurations, consumers want solutions that reflect their personal preferences and lifestyles.
Retailers who showcase customizable features can appeal to couples with different comfort needs or customers seeking ergonomic flexibility. Split-head designs, for example, allow two sleepers to elevate or recline independently while maintaining a unified look, bridging functionality and style.
Therapedic continues to lead in this space with mattresses that are adjustable base friendly and innovations that blend individualized comfort with retail-ready simplicity. By giving shoppers control over how they sleep, retailers can tap into the growing segment of consumers investing in personalized wellness technology at home.
3. Lifestyle Partnerships: Aligning with Brands Consumers Already Love
In a competitive retail environment, brand alignment builds instant trust. Partnerships with established lifestyle brands expand reach and connect products to the emotional stories consumers already believe in.
Therapedic’s partnership with Tommy Bahama® is a case in point. The collaboration brings together the island-inspired lifestyle of Tommy Bahama with Therapedic’s expertise in comfort and craftsmanship. The result is a collection that evokes relaxation, quality, and escapism—key emotional cues for today’s consumer.
For retailers, carrying lifestyle collaborations offers an easy way to elevate their assortment with aspirational storytelling that translates to higher-value sales. It signals curation, not commoditization.
4. The “Made Local” Advantage: Rethinking Global Value
While sustainability remains a global conversation, “Made Local” is emerging as a practical, values-driven movement that resonates with both consumers and retailers. As shoppers become more aware of how and where their products are made, they’re seeking out brands that demonstrate transparency, accountability, and community impact.
Producing mattresses closer to the point of sale supports local economies, reduces shipping emissions, and helps insulate retailers from tariff and import volatility, a factor that has become increasingly relevant in today’s unpredictable trade landscape.
As Wafaa Bennis of Therapedic Morocco shared:
“Innovation is at the heart of our strategy. We believe in creating our own trends based on deep market insights—especially those that connect local manufacturing with real consumer needs.”
That philosophy echoes across Therapedic’s international network: think globally, produce locally, and innovate meaningfully.
2026 will reward retailers who partner with manufacturers that anticipate, not chase, change. Restorative wellness, customizable comfort, and lifestyle collaborations represent signals of a maturing market where innovation meets intention.
Therapedic’s global network, from Australia to Morocco to the U.S., is united by one goal to create sleep products that reflect the way people live today. The mattress industry’s future belongs to the innovators who set the trends.